Everyone today is a generation which saw the rise of digital superpowers; Alibaba, Air BnB, Grab, Lazada, Agoda, etc. All these enterprises brought about innovative change to the industry, offering progressive convenience to users and inspiring the start of various other adaptations. An abundance of home-grown enterprises is permeating the Malaysian market, likewise eager to tap onto the innovative change introduced by pioneers.
These digital enterprises also attracted fair attention from investors, channelling a healthy portion of the economy into its development. As it is, the market has learned its own algorithm in evaluating the worth of such enterprises, greatly contributing to significant growth that threatens to oust orthodox business practises. How are these companies attracting attention of investors? How did they fare as competition to established businesses? What are their projected growth? At our Forum, we bring the answers!